insight
Evidence type: Insight i
Qualitative research is more exploratory, and uses a range of methods like interviews, focus groups and observation to gain a deeper understanding about specific issues - such as people’s experiences, behaviours and attitudes.
Quantitative research uses statistical or numerical analysis of survey data to answer questions about how much, how many, how often or to what extent particular characteristics are seen in a population. It is often used to look at changes over time and can identify relationships between characteristics like people’s attitudes and behaviours.
The help people need to deal with the rising cost of living goes beyond financial services. But the industry has a vital role to play in supporting people during these challenging times. The Financial Conduct Authority (FCA) sets standards and expectations for how consumer credit, mortgage and insurance firms should help customers in financial difficulty, and takes regulatory action where firms fail to meet them. The FCA publishes a report called Financial Lives. Before the 2022 report was publishes, the FCA brought out this interim report based on an additional survey that recontacted participants in the main survey to ask questions on the impact of the increases in the cost of living, in order to highlight the continued importance of ensuring consumers get appropriate support when facing financial difficulty.
Financial Lives is the FCA flagship survey of adults aged 18 and over across the UK and provides a wealth of information about consumers – including their experiences with financial services providers, their financial situation and resilience and the financial products they hold. The latest main survey – Financial Lives 2022 – was completed in May 2022 with 19,145 responses. This report is based not on that data but on an additional short survey completed by 5,286 respondents to the main Financial Lives 2022 survey who were recontacted from 6 December 2022 to 16 January 2023.
These responses were weighted to provide nationally representative results. As the majority (68%) of these responses were completed in January 2023, this survey is known as the ‘Financial Lives cost of living (Jan 2023) recontact survey. This recontact survey was designed to understand the significant financial impact of the rising cost of living on adults across the UK over the 6 months to January 2023. It provides insights for the FCA and for lenders, insurance companies and other interested parties about the numbers of consumers struggling to pay their bills and/or seeing their debts increase. The survey explored the ways in which consumers dealt with the rising cost of living.
The survey also included some open questions around what the rising cost of living means to consumers and about their recent experiences in dealing with financial services firms. This is to gather illustrative feedback on their experiences in their own words.
(https://www.fca.org.uk/publications/financial-lives/financial-lives-january-2023-consumer-experience)